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Timeline guide

Corporate Website Timeline Guide

Focused sites commonly require 4–8 weeks; CMS-backed mid-market platforms often require 8–16 weeks. Enterprise governance, migration, accessibility, localization, and integration work can extend delivery.

What this guidance assumes

  • Stakeholders can review content and design on schedule
  • Required content ownership is defined
  • Hosting, analytics, and integration access are available

Critical-path and timeline drivers

  • Information architecture and template count
  • Content readiness, CMS modeling, and migration
  • Accessibility, analytics, CRM, and structured data
  • Localization, governance, and custom functionality

Typical delivery stages

  1. 01Content and information architecture
  2. 02Design system and approval
  3. 03CMS and frontend implementation
  4. 04Migration, accessibility, QA, and launch

What commonly causes delays

  • Late or incomplete content
  • Extended stakeholder approvals
  • Unmapped redirects or analytics
  • Integration and migration surprises

Dependencies outside engineering control

  • Copywriting, photography, and translation unless scoped
  • CMS and third-party subscriptions
  • Ongoing content operations

Cost and timeline are connected

Scope changes affect engineering effort and elapsed time differently. Parallel work can shorten a calendar schedule only when decisions and dependencies are ready.

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